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What is the cost of software quality in Software Testing?

July 16, 2024Anshita Bhasin
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What is the cost of software quality in Software Testing
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In today’s fast-paced Agile world, rapid product deliveries often lead to an increase in critical issues. This can be attributed to factors such as insufficient unit test coverage, limited testing time, and resource constraints, making the Cost of Quality (COQ) integral for aligning IT projects. 

The cost of software quality is the calculated expense required to ensure a product or service meets its quality standards. This understanding is crucial for informed decision-making throughout the software development life cycle, enabling effective resource allocation, optimized testing strategies, and overall improvement in product quality.

What is the cost of software quality?

Cost of software quality refers to a method that calculates the cost needed to ensure a product or service meets its quality standards. Understanding the cost of software quality is crucial for informed decision-making in the software development life cycle. 

It enables effective resource allocation, optimization of testing strategies, and overall improvement in software product quality. Investing in software testing and preventive measures helps reduce the risk of defects, boosts customer satisfaction, and reduces long-term costs associated with poor software quality.

Why is the cost of software quality important?

The cost of software quality is important for several reasons as it directly impacts customer satisfaction, operational efficiency, and overall business reputation. High-quality software not only meets user expectations but also minimizes operational issues, contributing to a positive business image. 

Prioritizing software quality is a strategic investment that enhances customer trust and sets the foundation for long-term success in a competitive market.

What are the components of the cost of quality?

The cost of quality includes both the cost of achieving good quality and the cost of poor quality. It involves various checks, each associated with additional costs. By understanding and handling these costs well, organizations can improve their processes, and boost the overall quality of their products or services.

Cost of quality

Cost Of Good Quality:

Prevention Cost: 

Prevention Costs are important when evaluating the Cost of Good Quality (COGQ). It focuses on proactive measures, including ongoing training, adherence to standards, detailed product requirements, code analysis, and process improvement.

Detection Cost:

Detection Cost is related to determining if the product meets quality requirements. It is associated with the activities like test design, test cases, testing environments, and resources dedicated to testing, aimed at catching defects early.

Cost Of Bad Quality:

Internal Failure Cost:

Internal Failure Cost is associated with fixing defects before customer delivery. It includes rework, re-testing, and addressing defects during internal checks.

External Failure Cost:

External failure cost is related to the bugs after the product or service reaches the customer. It includes warranty claims, re-testing costs, development costs to fix the bug, customer returns, customer support, and potential damage to the organization’s reputation.

Cost of Quality Formula

The Cost of Quality Formula helps organizations evaluate the total expenses linked to preventing and fixing quality issues, offering insights into the effectiveness of their quality management processes.

The Cost of Quality (COQ) is calculated by summing up the Cost of Good Quality and the Cost of Poor Quality. 

COQ = Cost of Good Quality + Cost of Poor Quality 

Additionally, it can be described as the sum of Prevention Costs, Appraisal Costs, Internal Failure Costs, and External Failure Costs. 

COQ = Prevention Costs+Appraisal Costs+Internal Failure Costs+External Failure Costs

This formula offers insights into the total expenses linked to preventing and fixing quality issues, providing a measure of the effectiveness of an organization’s quality management processes.

COQ

Different COQ Strategies

The different strategies collectively contribute to a comprehensive and proactive approach to managing the Cost of Quality, ensuring that resources are strategically allocated to prevent, detect, and address defects throughout the software development life cycle.

1. Invest in Prevention:

One key strategy in managing the Cost of Quality (CoQ) is to proactively focus on prevention. This involves ongoing training for development teams, strict adherence to industry standards, detailed product requirements, and continuous process improvement. 

By investing resources in preventing defects from the outset, organizations can significantly reduce the occurrence of quality issues, minimizing downstream costs associated with fixing defects.

2. Early Detection:

An effective approach to controlling COQ is to invest in mechanisms for early detection. This includes implementing robust test design, creating comprehensive test cases, and establishing suitable testing environments. 

By identifying and addressing defects at the earliest stages of the development process, organizations can curtail the impact of issues, ensuring that they are resolved before reaching the production stage.

3. Continuous Improvement:

Continuous improvement is a foundational strategy in COQ management. Regularly assessing and enhancing processes ensures that the likelihood of defects is continually reduced. This involves incorporating feedback, updating methodologies, and adopting best practices. 

By embracing a culture of continuous improvement, organizations can not only prevent defects but also optimize their overall product quality over time.

4. Customer Feedback Loop:

Establishing a feedback loop with customers is a proactive strategy for managing COQ, particularly in identifying and addressing issues early in the product life cycle. By actively seeking input from end-users, organizations can uncover potential defects, understand user experiences, and promptly address concerns. 

This customer-centric approach not only improves product quality but also mitigates external failure costs by resolving issues before they impact the broader user base.

COQ Breakup

The Cost of Quality (COQ) represents the financial investment made to ensure a product aligns with customer expectations and meets high-quality standards. It goes beyond rectifying errors; it involves understanding market trends and discerning customer needs. This financial commitment is crucial for delivering high-quality products that satisfy customer requirements. We discussed the Cost of Quality breakup and formula above.

Optimizing the Cost of Quality

To optimize the Cost of Quality (COQ) and improve overall software development quality, organizations can implement the following strategies:

  • Adoption of Shift Left Testing: Conduct testing early in the development cycle to detect and rectify mistakes promptly. This proactive approach saves time, effort, and costs associated with fixing defects later in the process.
  • Stay Informed About Industry Standards: Keep abreast of industry standards and best practices, incorporating relevant ones into organizational processes. Stay updated with industry changes to ensure ongoing alignment.
  • Focused Testing: Concentrate testing efforts on relevant areas. Assess the necessity of activities such as Load Testing and testing with various databases and web browsers. Prioritize testing efforts based on project requirements. Automate tests where needed.


  • Address Lack of Domain Experts: Resolve the shortage of domain experts promptly. Consider hiring resources on a contract or consultancy basis. If this isn’t feasible, share detailed requirements and test scenarios for client approval.
  • Motivate Through Appreciation: Recognize and appreciate team members who consistently deliver quality work. Involve the team in process improvement initiatives following defect causal analysis. Encourage innovation and the sharing of new ideas.
  • Visible Commitment to Quality: Demonstrate a commitment to quality at every organizational level through actions, not just words. Streamline meetings by involving only relevant stakeholders and communicate quality goals consistently.

Cost of Quality Assessment

Cost of Quality Assessment is a critical process that involves a thorough evaluation of expenses related to both preventing and detecting defects. By analyzing the investments made in quality management, organizations gain valuable insights into the effectiveness of their processes. This assessment allows for informed decision-making, guiding improvements that can significantly enhance the overall quality of software products.

The evaluation covers various aspects, including prevention costs (investments in activities to avoid defects) and detection costs (investments in activities to identify defects). By understanding the balance and effectiveness of these investments, organizations can optimize their approach to quality management. 

This not only helps in addressing current issues but also guides future strategies, fostering a culture of continuous improvement in software development practices. Ultimately, the Cost of Quality Assessment plays a pivotal role in ensuring the delivery of high-quality software products to meet customer expectations and industry standards.

Cost of Quality Reporting

Cost of Quality Reporting is about sharing a clear breakdown of the expenses linked to managing software quality. By openly communicating these costs, organizations enable better decision-making. 

This transparency helps allocate resources wisely, leading to process improvements, minimized waste, and an overall enhancement of software quality. In simpler terms, reporting on the cost of quality provides valuable insights for making informed decisions and improving how software is developed and maintained.

Business Value of Software Testing:

Software testing is valuable because it helps find and fix problems in the software, preventing issues from reaching users. This not only improves customer satisfaction but also protects the organization’s reputation and contributes to long-term success in a competitive market. In simpler terms, testing ensures the software works well, making customers happy and keeping the company competitive and trustworthy.

How Much Does Software Testing Cost?

When looking at the price from a subjective lens, the cost amount could vary immensely for every business. However, the figures highlight a range of allocations of more than 25% of the entire software development budget for the testing phase, as per a report by Statista.

Even if you consider this report quite archaic (it only covers the stats till 2019), you can’t deny that testing, over time, has gained center stage in SDLC. From employing QA professionals to onboarding industry-relevant tools, software testing has not only adopted automation but has also become a crucial part of software development.

The cost of your software testing process would, however, depend upon how many people you hire (or need), their experience, the testing tool stack, and the approach toward simplifying testing through different techniques.

How to Measure this Software Testing Cost?

The measurement comes in various currencies and at different experience levels. And while we can’t list that down in exact figures for you, we can give you a checklist to calculate the total amount for your testing:

FactorsDescriptionCost Impact
Team SizeNumber of testers and their skill levels.Salaries, training, onboarding.
Manual vs. AutomationThe balance between manual and automated testing.Development and maintenance of scripts vs. manual effort.
Testing ToolOnboarding test management and automation tools.Licensing and subscription fees.
Web vs. MobileType of application being tested.Tool and approach costs.
Documentation ToolsTools for test documentation.Subscription/licensing fees.
Bug ManagementTools for defect tracking and management.Bug tracking tool costs.
Test EnvironmentSetup and maintenance of environments.Hardware, software, and management costs.
Test Data ManagementCreation, maintenance, and storage of test data.Data setup, masking, storage, and retrieval costs.
Test Coverage RequirementsThe extent of testing needed to cover all functionalities.More tests increase costs.
Regulatory ComplianceTesting to meet industry-specific regulatory standards.Additional tests and documentation costs.
Test Cycle DurationLength of each testing cycle.Longer cycles require more resources and time.
Geographical DistributionDistribution of the testing team across locations.Coordination, communication tools, and potentially higher costs.

If you observe these factors, you will see a pattern. All of them can be categorized into 4 segments. We’ll have a look at that below.

Software Testing Cost: Four Main Categories

Major expenses can be divided into four main categories:

  • Prevention Costs: This refers to the amount spent on preventing bugs from occurring in the software. The budget for this is allocated to training developers to write and maintain testable and easy-to-understand codes.
  • Detection Costs: All issues can’t be prevented; some require diligent detection as well. This cost is incurred in hiring and training QA professionals of varying skills/experience to create, run, and maintain the tests that help in detecting the bugs. This section includes everything from onboarding tools, manually or automatically running the tests, setting up test environments, and more.
  • Internal Failure Costs: Next comes the amount that goes into fixing the errors before delivering it to the customer(s). It includes the cost and resources needed to resolve the bugs, such as debugging the issues, running regression tests, updating tests with code changes, and re-testing the application whenever necessary.
  • External Failure Costs: Lastly, external failure costs come after releasing the application. They involve working on problems that arise when users begin using the software, which mostly comprises customer support, feature/product recall, load or performance issues, and interactive problems.

Elements that Elevate Software Testing Expenses

Even with this well-laid out plan and categories, it is a possibility to come across some elements that appear to be minute, but take up a lot of resources.

  • Code revision: Be it to fix an error or to introduce a new feature, code revisions pushes the deadlines beyond the expected time and adds to software testing code not only in terms of money but also in terms of resources.
  • Data re-entry: Test data run the entire testing operation. A small discrepancy in them, and the complete data entry process needs to be carried out again, which naturally, increases the cost over the estimated budget.
  • System and operational downtime: System downtime, whether planned or unplanned, disrupts the testing schedule and leads to delays and necessitates rescheduling of test cycles, prolonging project timelines and requiring additional resource allocation, which drives up costs.
  • Iterative development and testing: There are times when multiple rounds of coding and testing would take place, driving up the cost of quality in software testing.
  • Error tracking and tracing: Effective error tracking and tracing demand sophisticated tools and processes to identify, log, and manage defects. This involves monitoring, documenting, and prioritizing errors using dedicated resources and tools, thereby increasing operational costs in the testing phase.
  • Bug resolution cost: Resolving bugs involves collaboration between testers and developers, re-testing fixes, and validating solutions. The process is time-consuming and resource-intensive, leading to higher labor costs and extended project timelines.

Best Practices and Strategies for Reducing Software Testing Costs

Now comes the best, most practical part you would want to apply to your software testing process: how to reduce the expenses related to testing the software.

We have a few strategies you can use:

  • Use open-source testing tools to start with when you are just beginning your automation journey. Focus on easy-to-install platforms that offer scaling flexibility as your test cases grow.
  • Adopt an amalgamation of manual and automated testing techniques to save time and resources when creating and manually handling repeatable tests.
  • Prioritize testing of the most critical and high-risk applications to ensure that essential functionalities are thoroughly tested to reduce the risk of costly post-release defects.
  • Regularly review and update test cases to prevent frequent failures as software undergoes multiple changes. It can also be done using automation tools that offer self-healing capabilities to identify the code updates and accordingly modify the tests automatically.
  • Implement continuous integration (CI) to integrate code changes frequently and run automated tests continuously, detect issues early, streamline the testing process, and reduce the need for extensive manual testing.
  • Employ cloud-based testing environments to scale resources as needed, reduce infrastructure costs, and allow flexible resource allocation based on demand.
  • Apply the shift-left method by integrating early testing in SDLC to help identify defects early, reducing the cost and effort needed to fix them later. Adopting Test-Driven Development (TDD) practices to catch bugs at the coding stage is an instance of this.

If you are trying to cut down expenses to software testing without successful results, try Testsigma. It is a cloud-based, AI-powered test automation tool that supports shift-left testing and TDD test practices. Run your tests on the cloud, integrate with CI/CD tools, and even automate your Salesforce testing with zero maintenance cost.

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Conclusion

The business value of software testing lies in its ability to find and fix problems, preventing issues from reaching users and ensuring customer satisfaction. In today’s competitive market, prioritizing software quality is not just a necessity but also a strategic investment that protects the organization’s reputation and contributes to long-term success.

Frequently Asked Question

What is the difference between Coq and COPQ?

The Cost of Quality (COQ) includes both the Cost of Good Quality (CoGQ) and the Cost of Poor Quality (COPQ). While COGQ involves strategic investment in IT product development, COPQ encompasses costs incurred due to defects and quality issues in a product or service, covering both internal and external failures.

Manual and Automation Testing – which one is cost-effective?

While automation testing might incur some initial costs that include onboarding tools, managing test data, and employing bug management platforms, it can offer better ROI in the long run. 

The automation tools will provide an ROI if they are implemented for the right reasons and in the right way.

Most common scenario when automation tools are most cost effective is when you need to repeatedly execute tests. Or, when the tests being executed are complex.

On the contrary, manual testing proves to be more cost-effective if the application is in its initial-development phase and the testing requirements are still flexible and being figured out. At these times, it is very likely that the application might undergo a lot of changes so manual testing proves to be effective.

What is the real “Cost of Software Quality,” and how does it affect business?

The real cost of software quality is directly proportional to your software testing techniques. The better resources – manual and automated – you have, the better business value you will receive over time. Similarly, inexperienced testing teams with a lack of proper tools at their disposal may produce bad-quality software, thereby compromising the market value of the application.Take, for instance, that you require a certain amount of money (m) to get the testing work done, but it costs you another amount (y) due to defect management, the cost of software quality can be calculated as (m-y), which gives you the real cost breakdown.

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